Free Patron Support Tips via Email – Sign up! 7 Things Library Customers Want NOW What attracts library customers to today’s libraries? The rise of mobile culture and the smart phone society brings a dynamic shift in expectations about how, when, and where to access information. Endless media streams, interactive news feeds, and autonomous research […]
Tag Archives: sms
The ubiquity imperative and the economics of attention – The competition for patron engagement
“How many people with short attention spans does it take to screw in a light bulb-wanna go on a bike ride?” An article from Ryan Lawler on GigaOm the other day, the ubiquity imperative and the economics of attention shines a bright light on the importance of ubiquity among content companies clamoring for the attention […]
Library Mobile Apps: Developing an iPhone app is more expensive than most people think.
Reposted for Libraries from Mosio’s Company Blog A colleague sent me a stack overflow thread today entitled “How much does it cost to develop iPhone applications?” It’s worth taking a look at, most interesting is an answer suggesting around $10,000 ($50/hr for a Developer and $50/hr for a Graphic Designer x 200 total hours), which […]
Mosio CEO Interview on UNTETHER.tv Discussing Text Messaging in the Mobile Workforce and Text a Librarian
I was interviewed by Rob Woodbridge @RobWoodbridge last week on UTETHER.tv (conversations with mobile industry rock stars). In the interview we discuss how Jay Sachdev and I got into the mobile business, our flagship product “Text a Librarian” and our new mobile software as a service product for mobile workforce automation, FieldForce Mobile. Thanks Rob […]
Text Messaging: The New 800 Number in Customer Service and Advertising Response
Augmenting Toll Free 800 Numbers With Mobile Text Messaging for Customer Service Americans are texting more than they’re talking, a trend that’s likely to grow more than slow down over the next 5-10 years. It’s easy and it’s quick. The popularity and usage of texting is no surprise as the on-the-go lifestyle ends up being […]