Shiny New Things: Beware of Early Adoption When Implementing Technologies at Your Library

This post is from an entry I did a few months back for Attack!, a guerrilla and event marketing services agency I co-founded and where I served as President before co-founding Mosio, but the fundamental ideas are the same: new technologies and gadgets are great for those of us who love the newest shiny things […]

SMS from Red Phones!?

I was intrigued by the news that both President Obama and Russian President Medvedev would prefer to communicate with each other via texting and email.  It seems as if Obama’s much-discussed addiction to his Blackberry before moving into the White House still influences his communication customs.  Some habits are hard to break but it also […]

Mosio and Text a Librarian’s Post to Facebook Function: Now Live!

In February we launched a “Post to Twitter” function within the Mosio mobile messaging platform and Mosio’s Text a Librarian. We wrote a blog post about why this was good for libraries: user generated marketing. I’ve pasted the original blog post about why it was good for libraries below. It’s great for every business and […]

Mosio and Text a Librarian on the iPad

Back in January I wrote a blog post titled “The iPad, Tablets and E-Readers in Libraries: Game Changers or are they just Another Mobile Technology?” My decision was that I was uncertain, but suspected they were just another mobile technology. This weekend I got one and I have to say, I love it. I think […]

Using QR Codes in Libraries – Thoughts and a Free QR Code Generator

QR Codes – Mobile’s Secret Decoder Ring There seems to be quite an interest about the use of QR codes in libraries lately. I personally have mixed feelings and am still wondering if it’s a bandwagon worth jumping on just yet. Are they cool? Yes. They’re a cell phone’s version of a secret decoder ring. […]

The iPad, Tablets and E-Readers in Libraries: Game Changers or Are They Just Another Mobile Technology?

My wife loves to read magazines and books every night after work. I love to read articles on my iPhone. The problem is that when you’re reading a magazine or a book, it’s obvious what you’re doing. When I’m “reading” my iPhone, in her eyes, I’m working. Yes, some of them are articles, news and […]

Simplicity in Mobile Software: Showing Instead of Telling

In Simplicity We Trust. One of the most difficult parts about being a start up is focus. Initially you look at a bunch of different ways your product solves problems in the name of getting customers. After you get a handful of customers buying your product, you’d think that problem would go away, you’d have […]

Mosio Featured : inGEN Magazine

Mosio Featured in inGEN Magazine’s “Movers and Shakers” Issue, November 2009 Who doesn’t love a little recognition? We’ll take it. This month Mosio is featured in inGEN Magazine along with some great local entrepreneurs, including Aaron Patzer (Mint.com), Chip Conley (Joi de Vivre Hotels), Ted Rheingold (Dogster.com) and Bijan Mirashi (Xoopit). Page 42.

Progress As Promised – The Future Value of Software as a Service for Libraries

“Here is the prime condition of success: Concentrate your energy, thought and capital exclusively upon the business in which you are engaged. Having begun on one line, resolve to fight it out on that line, to lead in it, adopt every improvement, have the best machinery, and know the most about it.” – Andrew Carnegie […]

Facts and Figures: Mobile Text Messaging Usage in the U.S. (An Opportunity for Libraries)

We hear a lot of feedback regarding text messaging from both ends of the spectrum. Some understand and are part of the mobile messaging explosion in the U.S. and others need a little more convincing. While we don’t send 470 text messages per day (we have plenty of work to do around here), we love […]