Free Patron Support Tips via Email – Sign up! 4 Fresh Themes to Market Text Message Reference Lisa Carlucci Thomas There’s been a noticeable trend shift in the past year: mobile is coming of age. More and more people are upgrading feature phones to smartphones, apps and mobile web sites are increasingly available and sophisticated; […]
Category Archives: library tools
7 Things Library Customers Want NOW | Customer Service and Library Patrons
Free Patron Support Tips via Email – Sign up! 7 Things Library Customers Want NOW What attracts library customers to today’s libraries? The rise of mobile culture and the smart phone society brings a dynamic shift in expectations about how, when, and where to access information. Endless media streams, interactive news feeds, and autonomous research […]
Mosio’s Text a Librarian – Visit Booth #901 at ALA Annual – The Future of Patron Support Software
Until we figure out a way to offer kitten adoption at ALA conferences (we’ve definitely looked into it), we’re going to be at ALA Annual this year giving away our ever-popular Love Libraries QR Code Button, so come by and get one! New Features = Connecting With More Patrons SMS ALERTS: Text Message Alerts and […]
Getting More Patron Usage from your Text a Librarian Service | Best Practices from Mosio’s Text a Librarian
The video below is a recorded session discussing how we’re seeing libraries increase patron usage. Below is a transcript of the notes taken during the recording. Increasing Patron Usage of your Text a Librarian Service: Get patrons to register their phones. The following conversation took place late in the evening as part […]
Library Thought Leaders Q&A: Buffy Hamilton (The Unquiet Librarian)
Today’s library thought leader is Buffy Hamilton (aka The Unquiet Librarian), high school librarian and teacher at The Unquiet Library in Canton, Georgia. For this series we are gathering thoughts and opinions about Patron Relationship Management (aka PRM) in libraries. What does PRM mean to you? Is it different in a high school library setting? If so, how? […]
Library Thought Leaders Q&A: Trent Garcia (San Francisco Public Library)
Today’s library thought leader is Trent Garcia, eResources Specialist at the San Francisco Public Library. Hello Trent, let’s jump right into it. What does the idea of Patron Relationship Management (PRM) in libraries mean to you? It makes me think of the parallels between Libraries and private industry, such as, building relationships with patrons/customers by […]
Want a Successful Text a Librarian Launch? Skip the Training, Go Straight to Marketing
We talk a lot about library marketing at Mosio. Being that marketing is one of the most important needs in the success and continuation of a business, we believe it’s the same for libraries. From what we’ve seen in the industry over the past few years, those libraries who are great at marketing are doing […]
Should your library implement a Foursquare strategy? Only 17% of mobile users check in.
We’re all susceptible to hype, especially those of us in the mobile technologies industry. Hype is fun, it’s great getting excited about things. There has been a huge buzz building in the library space over the past year or so regarding Foursquare, Facebook Places and other location based services (LBS). When David Lee King (a […]
Text a Librarian Video Tours and Tutorials
Videos showing demos of a product or service are the best! We now have video tours / tutorials of Mosio’s Text a Librarian available on the Text a Librarian website. They were made as a way of showing how the service works for those unfamiliar with it, but also as a video training guide for […]
More Information About QR Codes – Are You Getting the Message?
The hype surrounding QR codes is T–H–I–C–K! In libraries and even more so in marketing and advertising. It makes sense that everyone is excited about them. QR codes fairly easy to create, time making them is the only cost and even though one cannot track how many times they’ve been scanned (a big bummer in […]